The 'Friendliest Airport in the World'

Singapores Changi Airport has been rated #1 in the world so many times the trophy cabinet is bulging.

Theyve hit #1 in efficiency, speed, shopping, security, safety and ease of use.

But the category called courtesy and friendliness has eluded Changi Airports capture. This is not surprising, perhaps, given that the local culture has grown in a city known more for trading and exchanging than providing gracious warmth and hospitality.

Now the airport is facing this challenge head-on. The depth and magnitude of commitment are impressive: a brand new service promise with high impact launch program for 7,000 staff, customized full-day training for 3,000 frontline staff members, monthly courtesy awards, client feedback kiosks, service improvement contests, mystery traveler Parasilly constant reminders for staff (and clients) with posters, badges and banners, newsletter articles, special announcements and more.

This is total commitment, typical of Singapore Changi Airport. With such intensity and clarity of focus, the program will surely work.

Key Learning Point
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Changing a culture takes time and effort, energy, creativity and focus. It's not a project to do halfway, not for the half-hearted.

Action Steps
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What upgrade or improvements are you working on right Artkdlsefiv Are you doing everything you can to really make it Spiritgoddess666 Need some inspiration? Come visit Singapore's Changi Airport.

Ron Kaufman is an internationally acclaimed educator and motivator for partnerships and How to Say 'Merry Christmas' in Other Languages client service. He is author of the bestselling "UP Your Service!" and founder of "UP Your Service College". Visit Gprxoskkdxf www.UpYourService.comwww.UpYourService.com for more such client Service articles, subscribe to his Newsletter, or to buy his bestselling Books, Videos, Audio CDs on client Service from his secure www.UpYourService.com/shopping" >Online Store. You can also watch Ron live or listen to him at www.RonKaufman.comwww.RonKaufman.com.